AAK Better Behaviors: Making Better Happen™

HCM Excellence Award Bronze
Bronze award winner!

AAK specializes in plant-based oils that are the value-adding ingredients in many of the products people love to consume. They make these products better tasting, healthier, and more sustainable. They enhance their sensory experience by giving the silkier mouthfeel in premium chocolate, the juicier texture in a plant-based burger, and the puffier appearance in a lower-fat pastry.

AAK embraces four unique behaviors that every employee is expected to practice in their work every day. Kick collaborated with AAK to create the “AAK Better Behaviors: Making Better Happen™” eLearning to firmly establish the AAK story and the four better behaviors: passionate, agile, accountable, and collaborative.

Kick peppered short soundbites throughout the course from AAK employees who are already practicing these behaviors. We also drew a parallel to a sport (soccer/football) to demonstrate that these four behaviors are used outside of the corporate environment, too, and may therefore be more familiar than employees realize. This is a short, highly interactive course that has been earning kudos from the AAK family.

See screenshots from the course below.

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